Product Strategy & Operations
MSiReader · Raleigh, USA
Open-source scientific software tool that lets researchers visualize and analyze mass spectrometry imaging (MSI) data.
- Diagnosed adoption barriers through 20 user interviews and multi-wave surveys across 3,000+ users, identifying trial unawareness as the core friction point.
- Authored PRDs defining problem statements, user friction points, and adoption success metrics based on 1,200+ survey responses.
- Identified $4.4B B2B expansion opportunity through competitive analysis; recommended a bundling partnership model that directly contributed to a closed partnership in Japan.






